Collateral Loans at Gold Standard – Unlock the Value of Your Assets

For years, Gold Standard’s expert appraisers and gemologists have helped New Yorkers transform unwanted jewelry, coins, watches, diamonds, and more into immediate cash — with service that sets us apart from the typical pawnshop experience.

When you sell to Gold Standard, you’re choosing an elevated, professional environment where honesty, transparency, and exceptional customer service come first.

Our commitment to high cash payouts, fair evaluations, and outstanding customer care has earned us a 98% customer satisfaction rating and an A+ rating with the Better Business Bureau.

Visit us today and experience firsthand why Gold Standard is New York’s trusted destination for selling jewelry, precious metals, and luxury goods.

Family Owned and Operated Since 2008
98% Customer Satisfaction Rating
#1 Gold Buyer 4 Years in a Row
#1 Pawn Shop 5 Years in a Row

Why Sell to Gold Standard?

At Gold Standard, we make selling your valuables simple, rewarding, and stress-free. Our expert gemologists and appraisers offer immediate cash payouts based on real-time market values, ensuring you get the highest offer possible.

With over 75 years of experience, an A+ rating from the Better Business Bureau, and a 98% customer satisfaction rating, we’ve earned the trust of thousands of clients across New York. You’ll enjoy a safe, discreet, and welcoming environment with no pressure and no obligation.

Experience the Gold Standard difference — where professionalism, integrity, and outstanding service come standard.

How Selling to Gold Standard Works

The Gold Standard provides quick, secure and discreet transactions when you sell gold in NYC and sell used jewelry for cash. Simply bring in your unwanted jewelry, diamonds, coins, watches, estate jewelry or more to any of our 8 gold buyer locations in New York.

Bring in Your Item

Simply stop by at any of our 4 jewelry pawn stores in Queens or Long Island or schedule an appointment by calling us at (800) 316-7060.

Free Evaluation & Appraisal

Our expert appraisers with extensive knowledge of the industry will evaluate your item in from of you and offer the highest payout possible.

Get Cash on the Spot

Within 15 minutes you can be walking out with the cash you need, all while enjoying an experience unsurpassed in the industry.

FAQs

We buy a wide range of valuables, including gold, silver, platinum, fine jewelry, diamonds, luxury watches, coins, bullion, designer handbags, collectibles, fine art, and more. If you're unsure about an item, just give us a call or visit one of our locations for a free evaluation.

Our expert appraisers evaluate each item based on its material, weight, condition, brand, rarity, and current market value to ensure you receive the highest possible cash offer.

Most transactions are completed in 15 to 30 minutes, and you will receive immediate cash at the time of sale.

Appointments are not required. You can walk into any of our four convenient locations for a free, no-obligation appraisal.

No. We offer free, no-pressure evaluations, and there is never any obligation to sell if you choose not to accept the offer.

Yes. All transactions at Gold Standard are private and discreet, and your personal information is always handled with the highest level of confidentiality.

4 Locations Serving NYC

Stop by one of our professionally staffed locations for on-the-spot service and instant cash offers. Walk-ins are welcome — no appointment needed.